Marketing Yourself

The lecture focuses on two main topics:

  • The external tools such as marketing & marketing communication planning tools companies use to market their own services to their clients;
  • The internal tools to better understand our strengths, our values and to more clearly determine our professional vocation.

Your learning outcomes:

  • Determine their values and strengths and, as a result, decide on a clear career direction;
  • Write a personal marketing plan, defining objectives and using the 4 Ps;
  • Apply key basics of graphic design to create an attractive CV that sells;
  • Move forward and ahead professionally.

Download PDF of full course details

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Extranef - CH-1015 Lausanne
Switzerland
Tel. +41 21 692 33 91
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